Jay is co-founder of New Orleans Airlift. However he is much more well known as his alter ego, DJ Rusty Lazer and for his work with the New Orleans bounce community of rappers and performers. Jay has performed throughout Europe, the U.S., China and Japan and created soundtracks for circuses, plays and performance art spectacles for the MOMA/P.S. 1, Deitch Projects and many others. He has co-produced several Bounce videos including Big Freedia's "Y'all Get Back Now", "Excuse" and Nicky Da B's "Express Yourself" (w/ Diplo) and "Hot Potato Style". Additionally, he has written about culture for major publications (Arena Homme Plus, Tank, and more), appeared in articles and videos about New Orleans culture for the New York Times, Spin, Bust, The Carson Daly Show, The Sundance Channel and dozens of others. His relationships with the world of fashion have also led to collaborations and events with artists such as Nick Knight, Rick Owens, Matthew Williams (Lady Gaga / Kanye West) and several clothing companies including Vans, Karmaloop, Ray Ban and many more.